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Monthly Archives: May 2017

Samsung Bringing Live UFC and X Games to Gear VR

Watch featherweight fighters José Aldo and Max Holloway throw down on June 3rd.

Samsung is giving us another reason to slap on a Gear VR headset next month with the introduction of VR Live Pass.

Available through the Samsung VR app in early June, VR Live Pass will let you watch live ente[……]


How VR Experiences Influence Consumer Buying Decisions

There is no doubt in our mind that in the next couple of years we will see the virtual reality industry continue to grow at an unbelievable rate. The value of the industry is set to rise from 1.9 Billion Dollars (2016) to over 20 Billion Dollars!

So with that amount of money being projected[……]


Waterslide Down Oxford Street In Topshop’s In-Store VR Experience

The popular fashion retailer debuts a VR waterslide exhibit at flagship store in London.

When it comes to recognizing the branding and promotional possibilities virtual reality can provide, British multinational retailer Topshop is no novice. The infamous store chain has a history with the[……]


Björk VR Art Exhibit Comes to LA

Björk Digital runs from May 19 to June 4 in downtown LA.

Since kicking off her digital exhibition tour in Sydney over a year ago, Björk is bringing her traveling immersive exhibit closer to home. The Icelandic music icon’s next stop after traveling the globe with her VR album is finally rig[……]


Mummy Day Celebration Gets VR Motion Chair Treatment

Those eerie looking VR motion chairs we took for a spin during Sundance are back again, this time for a Mummy Day celebration in Hollywood over the weekend.

Inspired by the upcoming action-adventure movie, Universal Pictures hosted The Mummy Day event at Hollywood & Highland. Open to th[……]


‘Breaking Bad’ Show Creator Teases Upcoming VR Experience

Loose lips at the Data Matters conference reveal plans for VR content based on the hit show.

It’s hard to believe it’s been almost four years since Breaking Bad concluded its fifth and final season, disappointing rabid fans across the globe. After all, the show was adored by millions and wa[……]


Dancing All Night In LCD Soundsystem’s VR Music Experience

There’s no party like a VR dance party.

With Google I/O coming to a close, the three day developer conference saw its fair share of annoucements around VR and AR. Reveals included everything from a new standalone VR headset, updates to Daydream, and a more social YouTube.

But among all t[……]


Hacker Adds Augmented Reality To Ultrasound Machine Found In Dumpster

A German student is combining AR technology with an 80’s ultrasound to display scanner data in real-time.

One person’s trash is another person’s treasure. That must have been the thought going through Victor Skobov’s head as he began converting the output of an ultrasound machine found in a[……]


Google Brings AR Into The Classroom With ‘Expeditions AR’ Program

Google Expeditions expands services to include educational AR for students.

Joining the list of announcements made during the first day of the 2017 Google I/O conference are plans to further expand the company’s Google Expeditions, helping to bring augmented reality experiences into classro[……]


Snapchat and Instagram Continue AR Filter Battle

Instagram stories now has face filters and Snapchat brings AR ads to life.

It seems like every time Snapchat makes an announcement, Instagram needs to follow suit immediately. Instagram first introduced disappearing Stories, exactly like Snapchat’s, nine months ago. And Stories has been on[……]